Red Sea Global opens first owned resort with sustainable luxury focus
Red Sea Global has launched Shebara, its first owned and operated resort, marking another milestone in Saudi Arabia's expanding luxury tourism sector.
The resort, which features 73 overwater and beachfront villas, was constructed using off-site building techniques to protect the local marine ecosystem, demonstrating the developer's commitment to sustainable tourism practices.
"This is yet another remarkable milestone for Red Sea Global and Saudi tourism," CEO John Pagano said on Monday. "This luxury, truly one-of-a-kind resort embodies our commitment to innovative design and sustainable tourism."
Shebara becomes the fourth resort to open at The Red Sea development, with reservations now available for stays beginning in November.
The launch adds to Saudi Arabia's growing portfolio of high-end coastal developments, alongside NEOM's recently unveiled Sindalah island, as the kingdom pursues its tourism ambitions under Vision 2030.
NEOM's luxurious Red Sea resort Sindalah opens
The unveiling of Sindalah island marks more than just another luxury destination in the Red Sea – it represents Saudi Arabia's bold vision for transforming its tourism landscape.
A day earlier, Saudi Arabia's $500bn NEOM project unveiled another new Red Sea resort called Sindalah.
The 840,000-square-metre island destination, situated five kilometres off NEOM's Red Sea coastline, represents a major step in Saudi Arabia's Vision 2030 economic reform agenda, officials said.
The development, which took two years to complete and employed up to 30,000 workers at its peak, aims to welcome 2,400 visitors daily by 2028 and create approximately 3,500 jobs in the tourism sector.